Instagram Marketing: Why It’s Important for Your Salon

The importance of word of mouth is fundamental for hair salons to grow. However, it is undeniable that social networks and digital marketing are also very important when it comes to reaching more people and growing your clientele. The social network that is most attractive due to its popularity and simplicity, is Instagram. Therefore it’s … Continued

New Color Excel Gloss GEMS/TONES Expand the Possibilities of Acid Technology

At Revlon Professional we are at the forefront of color, and a new spectrum of shine and dimension in hair has arrived! Do you know about our tone-on-tone shades of Color Excel Gloss by Revlonissimo™? The acidic technology enhances pre-lightened hair and adds shimmering, multi-faceted shine. We are introducing the 3 new Color Excel Gloss … Continued

How to Care for and Restore Damaged Hair After Summer

Summer is the season when we are more relaxed and carefree to the point that we may not realize that our hair can get damaged after time at the beach. At Revlon Professional®, we have just the product that will help restore damaged hair after summer: Eksperience™ Reconstruct. This professional treatment is formulated with ingredients … Continued

Fluid Collection: The New Collection Inspired by the Gen Z

Diversity, technology, digital communication, and respect for nature. The Gen Z is creative, adaptive, and constantly evolving. At Revlon Professional® we have soaked up everything that this limitless generation exudes and created the new Fluid Collection for this autumn and winter. The future is in our hands so we must be ready to change and … Continued

Discover a New Spectrum of Shine with Color Excel and Color Excel Gloss GEMS/TONES

Introducing the new tone-on-tone shades of Color Excel by Revlonissimo™ and Color Excel Gloss by Revlonissimo™  GEMS/TONES, inspired by precious stones that sparkle. Professionals can use this new shade range to add striking light reflections and rich, translucent color to make hair shine. These shades are low maintenance and customizable for multi-faceted color creativity. Meet … Continued

What Marketing Plan Should You Implement in Your Hair Salon After the Summer Holidays?

Summer is coming to an end so we must return to work with renewed energy and, of course, think about launching our ideal marketing plan. Marketing is a tool that helps you sell your brand and services. However, there are many hairdressing and beauty salons that still do not use it, either because they think … Continued

How to Get Perfect Platinum Blonde Hair and Maintain It

Before making the leap to platinum blonde hair, it is important to know the process you are going to put the hair through. You have to check and see if the platinum color will be suitable for each client’s skin tone and follow certain steps to ensure great results. In this article, we’ll share some … Continued

Introduce the Hair Clip Trend at Your Salon with These 5 Style Ideas

What was once a trend in the 90s is back with renewed strength today. Hair clips are back to give our hairstyles a cool touch that others will want to copy. Nowadays, there are hair clips with much more colorful and avant-garde shapes, so they can be worn both to go to the office and … Continued

Beach Waves Hair: How to Get the Best Results

Everybody loves beach waves! That air-dried hair with soft waviness, evoking summer days spent on the beach. But you do not need to be on holidays to have great hair – keep on reading if you want to learn a few simple tricks for an effortless style. From the use of a curling iron to … Continued

Refresh Your Hair Color in Summer with Nutri Color™ Filters

Have you ever noticed that hair color fades a little or gets lighter during the summer? We invite you to discover the easiest and most professional way to refresh hair color with Nutri Color™ Filters toners. In summer, high temperatures, UV radiation, chlorine, and seawater are factors that gradually degrade hair color. Let’s look at … Continued

Gray Hair: How to Take Care of It and Get the Best Finish

More and more people are embracing their gray hair and want to show off its shine and splendor. But, to make this happen, they need to be aware of what type of gray hair they have and what products are suitable for each kind. There are different options for what can be done at the … Continued

Benefits of Orofluido’s Argan Oil for Hair

It’s vital that, with the frenetic pace of life today, you have moments of well-being and relaxation, both physical and mental. The Original Mindful Ritual™ by Orofluido™ has been created to help us reconnect with ourselves, boost our confidence, and return us to a positive state of mind. Our fair trade argan oil, with its … Continued