THE NEW REVLONISSIMO COLOR SUBLIME BY REVLON PROFESSIONAL® IS PART OF THE CLEAN BEAUTY ERA

May 19, 2021

NATURE INSPIRED, CLEAN AND VEGAN PERMANENT HAIR COLORS 

The clean beauty era is here to stay and Revlon Professional® will be a part of it. We are conscious that now more than ever hairdressers and customers are well informed regarding the ingredients on their hair products. Most importantly, they are becoming more aware and conscious about our planet, which is why, as a beauty brand, we wanted to be crystal-clear about the ingredients used without losing sight of the importance of the hair dying products’ color & care results. In response to that, we created Revlonissimo Color Sublime™; it is not only an ammonia-free permanent hair color but it replaces mineral oils and silicones with high-quality cold-pressed oils that nourish the hair, add vibrancy and care while providing full gray hair coverage 

This line is a new approach to hair color, it represents the perfect balance between science and nature and the result is a green, clean and vegan permanent hair color line. Obtain elevated color and care results with our vegan and dermatologically tested formula that offers an optimal balance between naturally derived ingredients and professional performance. 

A COMPACT YET VERSATILE COLOR RANGE OF NATURE-INSPIRED PERMANENT HAIR COLORS 

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Clients continue to ask for personalized hair tones that truly reflect their essence and who they are. As hairdressers, it is crucial to offer your clients customized hair color tones to get creative and be able to meet your clients’ needs. Discover the Revlonissimo Color Sublime™ compact range of 48 intermixable vegan hair dyes inspired by nature’s endless spectrum of hues and textures. Find natural and true-to-tone shades that will effectively cover grays. Natural shades remain the ideal partner for 100% grey coverage even with the most stubborn greys.  Opt for golden tones to deliver sunlight effects or brunette shades for those clients asking for depth and light reflective shades. The vivid tones are the key for fashionable colors, and the mix shades are just what you need to emphasize cold shades or remove undesired undertones; although our cool hair tones are always a safe bet. All of them include cold-pressed oils with up to 10 pigments per shade for flawless and natural-looking results. Whatever your clients’ color preference, we have you covered. 

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REVLONISSIMO COLOR SUBLIME™ HAS TAKEN A STEP FURTHER AND IS COMMITTED TOWARDS SUSTAINABILITY 

This line of natural permanent hair dye has been inspired by nature and, for that reason, we wanted to create harmony between performance and sustainability. The recycled and recyclable packaging of the new Revlonissimo Color Sublime™ line is committed to you and the planet by using 60% less plastic. Additionally, it uses paper that comes from responsible harvesting and has reduced the amount of paper needed for the packaging. This new hair product packaging uses recyclable aluminum and eco-printing design for minimal environmental impact, taking sustainability even further.  

Revlonissimo Color Sublime™ is the line hairdressers and clients had been waiting for. A cleaner formula that offers you 100% professional performance and contributes with the planet’s preservation. Revlon Professional® wants every hairdresser to elevate their hair color services to a cleaner salon experience by offering clean, vegan hair color formulas that are inspired by nature. 

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