Shine is the new color

Revlon Professional® presents Color Excel by Revlonissimo™ , a new tone on tone range that offers ultimate versatility in 58 ammonia-free formulas developed to cover every client’s needs and allow hair professionals to enhance their unique radiance with reliable, even color, superior care results* and a multi-reflective shine that can bring any look to life.

WHAT’S NEW?

Color
New shades to match other Revlonissimo™ colors.
Pleasant new fragrance.
New creamier texture that is easier to apply.

Care
Now formulated as if it contained a hair mask.
Contains an exclusive Care Complex.
Now with Cotton Extract, which is known to protect the hair fiber.

Hypergloss shine
The result is beautiful, even color and smooth, silky hair that shines with a multi-reflective finish.

A bold new palette
54 low commitment Tone on Tone shades:
Enhance or refresh natural-looking shades with a chic touch of color that discreetly blends gray hair.
New iridescent blonde and gold shades.
7 formulas now contain C5 Technology and a greater variety of pigments for even more vibrant, long-lasting reds, coppers and burgundies.
New 000 Clear shade for personalized shades or a magnificent hypergloss finish without adding color.

4 new Playful Tones:
Perfect for daring, edgy looks.
Correct undesired tones.
Results that last up to 20 washes**.
Follow the latest trends and mix them with new shade 000 Clear for customized pastel effects.

A color for everyone
6 exclusive new services use specific techniques to attract every color client with low commitment color that enhances their beauty with chic, natural shades or an edgier, trendy look.

The incredible versatility of new Color Excel by Revlonissimo™ opens the door to a universe of new shades and effects.

Share your bold, glossy salon looks creations on social media using the hashtag #whatmakesyoushine.

* Than former Young Color Excel
** Depending on the shade